Our story
Welcome to White Ribbon Boutique
White Ribbon Boutique is a family run business built on a simple belief: every woman deserves to feel confident, beautiful and effortlessly stylish.
Our journey began with a shared dream between Mum Sheila and her two daughters, Nicola and Clare. What started as a love of fashion quickly grew into something more meaningful, a place where women could feel welcomed, understood and styled with care. Today, White Ribbon has become a trusted destination for women across the UK.
With over 40 years of fashion retail experience, Nicola has worked with iconic names including Harrods, Next and Lewis’s, and even had the honour of personally serving Princess Diana and Princess Caroline of Monaco during her time at Harrods. Clare brings her extensive sales and marketing expertise, helping shape the brand into the warm, dynamic and inspiring experience our customers know and love.
White Ribbon has been proudly trading for over 11 years and has grown to include three beautiful boutiques in Northwich, Sandbach and Nantwich, alongside our online store. Our Nantwich boutique even featured on The Real Housewives of Cheshire, a proud moment in our journey.
At the heart of everything we do is exceptional customer service. We believe we can create a flattering outfit for everyone, no matter their shape, size or personal style. We carefully curate quality pieces that feel special yet remain affordable, because great style should never come with compromise.
We are not just selling clothes. We are helping women discover the confidence that comes from looking and feeling their best.
Our motto says it all.
What inspires us is you.
We hope you enjoy browsing our online store. If you would like to get in touch, please visit our contact page below.
Company Registration Number: 14532821